Hypebeast - 3 Jan 2016 01:40

Last July, Nike introduced a new form of sneaker construction dubbed "FLYEASE" which is supposed to act as an entry-level sneaker specifically designed to help a wide range of athletes of all abilities strap their kicks ...
Hypebeast - 3 Jan 2016 22:50

Korean illustrator Shinyoung Kim has created an incredible kaleidoscopic animation loosely based on the biblical story of Adam and Eve. Titled Eden, the triptastic visuals are accompanied by a base heavy party anthem cou...
Hypebeast - 3 Jan 2016 16:22

Nike continues on its especially aggressive run of late in expanding the repertoire of the Air Force 1 with this "Wolf Grey" silhouette for the high-top version. The tumbled leather upper has been decked in black with a ...
Hypebeast - 3 Jan 2016 15:49

Kindergarten is one of the best times of anyone's life for three reasons: afternoon naps, the ability to get anything you want by crying, and velcro-fastened shoes. Nike is bringing at least one of those perks to adultho...
Hypebeast - 3 Jan 2016 15:09

adidas releases a three-pack of the Crazylight Boost 2.5 in honor of Minnesota Timberwolves wingman Andrew Wiggins' journey into basketball. The silver and red "Marita" is dedicated to Wiggins' mother, Olympic sprinter M...
Hypebeast - 3 Jan 2016 13:53

You've probably heard Kanye West's new track, #FACTS, by now and its accompanying diss of Nike's Jordan Brand (in addition to slighting Drake and Bill Cosby) whilst praising adidas -- which he partnered with for his head...
Hypebeast - 3 Jan 2016 13:32

NIGO stars again in the lookbook for his label HUMAN MADE's Spring/Summer 2016 collection. The Japanese label continues to take inspiration from vintage American workwear and the Americana aesthetic of the 1950s, evident...
Hypebeast - 3 Jan 2016 13:05

All-red sneakers seem to have transcended simply being a trend at Nike, with the Air Max 90 Ultra Moire being among the first to be decked out in vibrant crimson to herald the new year. There's not much left to be said a...
Hypebeast - 3 Jan 2016 12:27

The adidas Originals Tubular Doom continues to roll out new colorways into the new year with increasing boldness, as evidenced by this "Metallic Silver" colorway. Taking a more textured approach than previous releases, t...
Hypebeast - 3 Jan 2016 04:43

Shortly after releasing his recap of 2015 tune "What a Year," artist Big Sean has now shared a montage video that perfectly captures what he's been up to in the last year. Describing it as "the best year of my life," Sea...
Hypebeast - 3 Jan 2016 04:15

The team over at Kick Posters recently held an online poll that asked readers to vote for their favourite Boost sneaker of 2015 and the results weren't what you'd expect them to be. Coming in at number one is the Y3 Retr...
Hypebeast - 3 Jan 2016 03:30

Drone-specialist Axis has unveiled "VIDIUS," the worlds smallest first-person-view quadcopter. Clocking in at 1.7 inches wide and just under an inch tall, the on-board camera is able to capture and stream video in 420p, ...
Hypebeast - 3 Jan 2016 00:37

After releasing an all-grey colorway of the silhouette, adidas Originals is now set to drop a louder black/pink colorway of the sleek design. The shoe's upper is decked out in a black Primeknit, featuring subtle pink det...